Star Wars Merchandising Has Jumped the Shark
I just recently learned about the term “Jumping the Shark.” According to Wikipedia:
The term jumping the shark alludes to a scene in the TV series Happy Days when the popular character Arthur “Fonzie” Fonzarelli, jumps over a shark while water skiing. The scene was so preposterous that many believed it to be an ill-conceived attempt at reviving the declining ratings of the flagging show.
Since then the phrase has become a colloquialism used by U.S. TV critics and fans to denote the point at which the characters or plot of a TV series veer into a ridiculous, out-of-the-ordinary storyline. Such a show is typically deemed to have passed its peak. Once a show has “jumped the shark” fans sense a noticeable decline in quality or feel the show has undergone too many changes to retain its original charm.
But I digress… Star Wars Rubber Duckies?!?
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